Friday, July 26, 2013

Coca-Cola Buffalo Gains New Business With ALDI

Beginning the week of August 5th, Coca Cola Buffalo will begin distributing 12 packs of Coca Cola, Diet Coke and Sprite, as well as 2 Liters of Coca Cola and Diet Coke to ALDI in 19 WNY stores! This is a tremendous win for Coca Cola, as ALDI was formerly exclusively Private Label. Early forecasts for volume, based on roll outs from other parts of the country are indicating over 7,000 cases for the initial order and roughly 4000-5000 cases per week for reorders.

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